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SALLY HOGSHEAD

Keynote Speaker Fee :

Fee Range $25K – $40K

Why planners book Sally Hogshead: She delivers a high-energy, practical keynote on differentiation and brand positioning that leaves teams with clear language and a usable framework.

Why We Love Sally Hogshead As A Keynote Speaker
  • Magnetic delivery: fast, funny, and structured—great for large corporate rooms.
  • True expertise: positioning and messaging, grounded in real-world work and bestselling research.
  • Practical takeaways: audiences leave with language, examples, and a plan—not just inspiration.
  • Best fit: marketing, sales, leadership, and strategy offsites that want clarity and momentum.
  • Not ideal when: you want a purely “rah-rah” motivational talk with no business framework.

Author of New York Times bestsellers FASCINATE: How to Make Your Brand Impossible to Resist and How the World Sees You

SALLY HOGSHEAD, drawing upon her branding expertise, created a method to identify how each person is able to captivate their listeners. The Fascination Advantage® is the first communication assessment that measures how others perceive you. After researching over one million professionals, her algorithm can pinpoint your most valuable differentiating traits. The science of fascination is based on Sally’s decade of research with dozens of Fortune 500 teams, hundreds of small businesses, and over a thousand C-level executives.

Her two most recent books, FASCINATE: How to Make Your Brand Impossible to Resist and HOW THE WORLD SEES YOU: Discover Your Highest Value Through the Science of Fascination, were both New York Times bestsellers. Sally writes a weekly online column for Inc. on issues around personal and corporate branding. She is a member of the Speaker Hall of Fame and Word of Mouth Marketing Association (WOMMA) Hall of Fame. Named a Top Brand Guru, her practical marketing system now lives inside organizations such as IBM, Twitter, the YMCA, as well as thousands of small businesses.

“Fascination is the most intense state of focus. When you fascinate someone, they can’t stop thinking about you.“

Sally Hogshead

Sally Hogshead Speaking Sample :

“

We’d like to send our thanks and deep appreciation for your presentation today.  It could not have been more relevant to what our sellers face on a daily basis. 
 

Large Healthcare Company

“

Sally connected with our representatives like no other speaker has done before.

New Avon Company

“

Sally Hogshead is an amazing speaker who truly brought the Fascinate Test to life. 

United Healthcare

THE NEW YORK TIMES BESTSELLERS

Why is Jägermeister the most popular brand nobody likes? Why do women pay more to be fascinating than they spend on food and clothes? What raises the price of gummy worms by 1000%?

And then there’s the most important question of all: How can your brand become impossible to resist? Master marketer Sally Hogshead reveals the surprising answers, providing readers with a framework to fascinating anyone.

The word “fascinate” comes from the Latin word fascinare, meaning “to bewitch or hold captive so others are powerless to resist.” Fascination is the most powerful force of attraction, drawing customers into a state of intense focus. 

This extensively revised and updated edition includes Hogshead’s latest research on the science of fascination. Combining original case studies with award-winning copywriting experience, she gives you the exact words you need to capture the attention of a distracted world.

“This is a transformative work, a beautifully written book that will forever change the way you see the world. I loved it.
— Seth Godin, author of Linchpin

What topics does Sally Hogshead speak about?

Sally Hogshead is a world-famous author and speaker on the topic of fascination. She’ll teach you that different is better than better. And part of her speech comes with about 100 hours of preparation. And hopefully, after it all, she’ll make your brand impossible to resist. Maybe even change how the world see you.

What is Sally Hoghead’s speaking fee?

Sally Hogshead’s speaking fees : $30,000 plus $2,500 flat travel fee and hotel up to 2 nights & car service in the venue city. West of the Mississippi : $35,000 plus $2,500 travel fee.

What makes Sally’s keynote presentations unique?

We would always say her quiz that she sends out prior to any engagement, so everyone in the audience has a profile of fascination leading into the keynote session. Her TED Talk on the same subject spread like wildfire, and this is the main narrative drive of her talks. But she goes far beyond it in her keynotes. She dives deep into marketing strategy and branding, and how to stand out from the competitors. It’s always about standing out.

What types of events does Sally Hogshead typically speak at?

Corporate conferences are her “bread & butter” but she’s very popular with associations and even straight up marketing conferences. And there isn’t an audience size that intimidates her, but the 250-500 are her sweet spot.

How can I book Sally Hogshead for my event?

To book or hire Sally Hogshead for your event, contact Robinson Speakers Bureau. Either call us on +1 646-504-9849, email on info@robinsonspeakers.com or even better, contact us through the form below and we’ll be happy to help.

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SALLY HOGSHEAD

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Tags: Fee Range $25K – $40K

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