How Extraordinary Companies Pursue Radical Continuous Change.
Inspiring business book from one of the great business speakers.
The Reinventors reveals the secrets used by great companies like Starbucks, Arrow Electronics, Apple, Pella Windows, SAS, Capital One, DOT Foods, Humana, Nucor Steel, Multi-Chem, India’s Apollo Tires, Koch Industries, Smithfield Foods, Southwest Airlines and RCI to remain relevant, grow continuously and always stay one step ahead of the competition.
First, Jennings and his researchers gathered and studied the 22,000 newspaper, magazine and blog articles that have been written over the past decade that identified companies that have reinvented themselves. Following months of research and study they selected the 100 best examples, gained access to and interviewed the people who’d made the reinventions happen. Generating tens of thousands of pages of transcripts they then began to search for shared traits and lessons learned from the best serial reinventors.
Eventually they identified the ten rules for reinvention. Each reinvention rule is featured in its own chapter and vividly illustrated with specific examples and the stories of the people who made it happen.
If you’re committed to growth and agree that constant change is required in order to achieve it The Reinventors will be one of the most important books you’ll read.
ABOUT THE AUTHOR
Jason Jennings is a researcher and one of the most successful and prolific business authors in the world. His passion and purpose is helping lead individuals and companies to their full economic potential and the more than 1,100 keynote speeches and seminars he’s delivered around the world have consistently and positively changed lives, careers and companies forever.
He began his career as a radio and television reporter and was the youngest radio station group-owner in the nation. Next, he founded Jennings-McGlothlin & Company, a consulting firm that became the world’s largest media consultancy and their legendary programming and sales strategies are credited with revolutionizing many parts of the broadcasting industry.
Critics call his books, “extraordinarily well researched, insightful, crisply written, accessible, intriguing and a vital resource for everyone in business,” and USA TODAY calls Jennings one of the three most in-demand business speakers on the planet along with the authors of, Good to Great, and, In Search of Excellence.
Jason is a fitness fanatic, hit’s the gym five or six times a week, is always studying a language (five so far), an avid business and adventure traveler with the stamps of more than 100 countries in his passport, is as comfortable delivering keynotes in Europe, Asia, the Middle East and South and Central America as he is in the U.S. He fiddles his Viola whenever there’s a spare moment and, when not traveling, you’ll find he and his family – the single most important thing in his life – splitting their time between the quaint San Francisco bayside small town of Tiburon, California and their log and stone lodge, Timber Rock Shore, on a lake in Michigan’s remote northern peninsula where they share the environment with native moose, bear, deer, wolves, foxes and soaring eagles and, where the saying is, “Come visit and see how civilized the wilderness can be.”