30 years experience in brandbuilding, marketing and entrepreneurialism. Educated at Somerville College, Oxford. Perfect to address leadership and inventing the future across all business sectors.
An entrepreneur at the forefront of marketing, branding, positioning, and communicating “The Next Big Thing,” Andy Cunningham has played a key role in the launch of a number of new categories including video games; personal computers; desktop publishing; digital imaging; RISC microprocessors; software as a service; very light jets; and clean tech investing.
Alex Hunter is a branding and customer experience expert. He is also the creator and host of Attaché, a new style of online travel show, aimed at showing business travellers all they need to know in a very short film before visiting a city on company business. Previously, Hunter served as the global Head of Online Marketing for the Virgin Group, overseeing the Virgin brand’s global digital strategy in its entirety, as well as Sir Richard Branson’s personal digital strategy.
Simon Mainwaring is the founder of We First, the leading social branding firm that provides consulting and training to help companies tell the story of the good they do to build their reputation, profits and social impact. He is a member of the Sustainable Brands Advisory Board, the Advisory Board of the Center for Public Diplomacy at the USC Annenberg School, the Transformational Leadership Council and a Fellow of the Royal Society of Arts in London.
A social psychologist and marketer, Jennifer Aaker is the General Atlantic Professor of Marketing at Stanford University’s Graduate School of Business. Her research spans time, money and happiness. She focuses on questions such as: What actually makes people happy, as opposed to what they think makes them happy? How can small acts create infectious action, and how can such effects be fueled by social media?